Good Charts: The HBR Guide to Making Smarter, More Persuasive Data Visualizations
Scott Berinato
Dataviz the new language of business
A good visualization can communicate the nature and potential impact of information and ideas more powerfully than any other form of communication.
For a long time dataviz” was left to specialists—data scientists and professional designers. No longer. A new generation of tools and massive amounts of available data make it easy for anyone to create visualizations that communicate ideas far more effectively than generic spreadsheet charts ever could.
What’s more, building good charts is quickly becoming a need-to-have skill for managers. If you’re not doing it, other managers are, and they’re getting noticed for it and getting credit for contributing to your company’s success.
A good visualization can communicate the nature and potential impact of information and ideas more powerfully than any other form of communication.
For a long time dataviz” was left to specialists—data scientists and professional designers. No longer. A new generation of tools and massive amounts of available data make it easy for anyone to create visualizations that communicate ideas far more effectively than generic spreadsheet charts ever could.
What’s more, building good charts is quickly becoming a need-to-have skill for managers. If you’re not doing it, other managers are, and they’re getting noticed for it and getting credit for contributing to your company’s success.
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