GOAL PACING WITH GAUGE

GOAL PACING WITH GAUGE CHARTS

One of the key principles of analytics is that numbers should always be presented in context. In other words, that fact that you sold 50 widgets this week means nothing — is that more or less than you sold last week? How does that compare against benchmarks?

In this tip, we’ll discuss the importance of creating context using clear and measurable goals, and practice building custom gauge charts to visualize pacing in Excel.

COMMON USE CASES:

• Tracking performance against benchmarks or goals
• Designing executive scorecards to visualize key metrics at a glance

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